Location & Locator Services
Get Found. Get Chosen. Drive More Local Customers.
Whether you’re a single-location business or a growing brand with dozens of branches, being visible where customers are searching locally is critical. At FulcrumX, our Locator Services ensure your business shows up accurately and consistently across the web, right when and where people are looking for you.
What Are Locator Services?
Locator services refer to the technology and strategies used to help customers find your physical locations online. This includes business listings, map visibility, local SEO optimization, and store locator tools that guide customers from search to storefront.
Our job is to make sure your business appears across all major digital touchpoints; Google Maps, Apple Maps, Bing Places, Waze, Yelp, and more so no matter where someone searches, you show up with confidence and accuracy.
Why Locator Services Matter
- 📍 Increase Local Foot Traffic
Over 85% of consumers who conduct a local search visit a store within 24 hours. Proper locator services help guide them straight to your door. - 🔍 Improve Local Search Rankings
Google’s local algorithm values consistency, proximity, and relevance. Optimized listings give you a strong edge in local SEO and Google’s “map pack.” - ⭐ Build Trust Through Reviews & Accuracy
Accurate business info (hours, phone number, address) across platforms builds credibility and reduces missed opportunities. - 📱 Enhance Mobile Discovery
More than half of all local searches happen on mobile. If your location isn’t visible or clickable on a map app, you’re invisible to half your audience.
Types of Locator Services We Offer
Google Business Profile (GBP) Optimization
We optimize and manage your GBP (formerly Google My Business) to maximize visibility in the coveted Google 3-Pack.
Includes:
- Category selection
- Business descriptions
- Photos, reviews, and Q&A management
- Weekly updates and posting
Apple Maps Optimization
Make sure your business shows up for millions of iOS users. We submit and manage your Apple Business Connect profile, ensuring your location info is consistent, attractive, and voice-search friendly (Siri-approved!).
Bing Places & Waze
Extend your reach beyond Google. We optimize and sync listings on Bing Maps and Waze for drivers, voice searches, and desktop traffic.
NAP Syndication (Name, Address, Phone)
We distribute your business information across dozens of high-authority directories and citation sources like Yelp, YellowPages, and local business networks to improve credibility and local ranking power.
Custom Store Locator Widgets
For multi-location businesses, we build fully branded, SEO-optimized store locator tools that integrate seamlessly into your website. Includes geo-search, filter options, and real-time map display.
Review Management & Reputation Monitoring
We monitor and respond to reviews across platforms, helping you build a 5-star presence that earns customer trust and boosts local rankings.
What Is the Local “Map Pack”?
The Map Pack is the set of top 3 local business listings that appear in Google Search when someone searches with local intent (e.g., “coffee shop near me”). These results show up above regular organic results and display a map, business names, ratings, and more.
Appearing in the Map Pack can drive massive traffic and calls—we specialize in helping you get there.
📍 Be Where Your Customers Are Looking
With FulcrumX’s Locator Services, your business won’t just be found—it’ll stand out.
✅ Boost local rankings
✅ Improve listing accuracy
✅ Attract more nearby customers
✅ Dominate local search across all platforms
🚀 Let’s Put You on the Map
Whether you’re a local shop or a multi-location brand, FulcrumX can help you own your neighborhood—and beyond.
👉 Schedule a free audit today to see how visible your business really is.